by Andrew at AWD | Process
A design formula is a set of elements and layouts that are used throughout a campaign or system of materials or projects. This project is a weekly event calendar for a real estate brokerage. There is a certain hierarchy of information that is followed with a set of... by Andrew at AWD | Branding, Process
I am currently working on some business card options for a healthcare organization. The card has to be clean and have clear info but also memorable and instill trust in the... 
by Andrew at AWD | Logo, Process
Designing a logo is a process and becomes a journey from brief to application. During this journey you learn about people, the design process itself and what makes a logo... by Andrew at AWD | Process
I am a total visual person, and my notes that I jot down are no exception. I feel that when we add visuals to any note, it reinstates the note in our mind in a different way than being heard or read. I usually sketch in my notebook but use loose paper at work. I like...
